Following the success of the OOH Award 2020, programme OOH Award 2021 has been warmly received by brands with the number of attendees increasing from 18 go up 30 brand. Besides that, The number of votes doubled, The number of grants tripled last year. SIGNING OF STRATEGIC PARTNERSHIP BETWEEN PACIFIC FOODS AND SACNHANH 20/12/2021, The professional council met to judge and approve the community voting results related to the award OOH Award 2021.
Mr. Nguyen Thanh Dao - Acting Chairman of Ho Chi Minh City Advertising Association presented the award to Grab
The results were honored by HAA 11 brand, include:
• Prize Impressive outdoor advertising design including: first prize – Groupe Seb Vietnam Joint Stock Company (Tefal brand), 2 Second prize – Grab Company Limited (Grab brand) and Red Bull Vietnam Company Limited (Redbull brand).
• Prize Effective outdoor advertising including: first prize – Phu Nhuan Jewelry Joint Stock Company (PNJ brand), 2 Second prize – Tan Long Group (A An brand) and Vietnam Food Industry Joint Stock Company (Vifon brand).
• Prize Outdoor advertising in an integrated media campaign (IMC) including: first prize – Dat Xanh Real Estate Services Joint Stock Company (Dat Xanh brand), 2 Second prize – Trung Nguyen Group Joint Stock Company (Trung Nguyen Legend brand) and UKG Group Joint Stock Company (Kalite brand).
• Prize Humanistic outdoor advertising: Communication campaign against Covid-19 epidemic, Four Paws dog and cat meat eating program.
• Brands that won consolation prizes: Vietin Bank, SHB Bank, Garena, Momo, Mutosi, Bibica, Citizen, MB Bank, AO Smith, Real estate, Sacombank, Huyen Phi, Vinaco, Chinese people, Danh Khoi, Vietcombank, General, Poongsan Korea.
Mr. Tran Hoang - Editor-in-Chief of Saigon Business Magazine awarded medals to program sponsors
OOH Award is an annual award for the outdoor advertising industry, aims to honor brands with effective and creative campaigns, creating motivation to promote the development of the outdoor advertising industry, upholding the spirit of outdoor advertising, contributing to beautifying urban civilization with humane messages.
The award was held for the second time 3 consecutively organized by the Outdoor Advertising Club (OOHClub) under HAA.
Original Newspaper Link: https://doanhnhansaigon.vn/hoi-clb/haa-to-chuc-trao-giai-thuong-ooh-award-2021-1108748.html